Linkedin | Social Media a la Carte

May

LinkedIn Marketing Debate – Should You Think of Your LinkedIn Profile As a Resume

By Daniel · Comments (0)

Recently I read a LinkedIn article for small business owners that stated, “You should think of your profile as an online resume.” I could not disagree more. And, when you are done reading this article, let me know what you think!

Now, while you think whether or not your LinkedIn profile should be regarded as a resume, let me ask you: When was the last time you read an interesting and intriguing resume?

Most resumes tend to be boring and bland. Now, how is this going to help you attract viewers and prospects? Simple, it can’t.

As a small business owner or a business development executive, you have to start thinking of your profile as a marketing tool and not a resume. Since you have to change your mindset about this, I have developed six distinct reasons why your profile should not look like a resume.

Why You Should Not Think of Your LinkedIn Profile as Your Resume Read More→

Categories : Linkedin, Marketing, Networking

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Apr

LinkedIn Profile Secrets – No 1 Reason Why Your LinkedIn Profile Fails to Attract More Prospects

By Daniel · Comments (0)

By Kristina Jaramillo

Right under your name, does your LinkedIn profile headline look like this…

* CEO & Founder at XYZ and Associates?
* Business Owner at ABC Consulting?
* Speaker at YourName.com?

3 Reasons Why Your Profile Should Not Be the Same as Your Position Read More→

Categories : Linkedin

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Apr

Social Media Marketing – LinkedIn Groups, Are They For You? Yes!

By Daniel · Comments (0)

By Carla McNeil

With groups, you definitely need to be strategic, so there’s four things I want to share…

pick strategically,
share information,
join the discussion,
network.

LinkedIn will only allow you to join 50 groups. Some of those groups are going to require that you be approved to join them, so you will submit your information and then you will get the approval later. Some of them you will be approved to join immediately. Read More→

Categories : Linkedin, Marketing

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Apr

How to Make Your Business More Effective With LinkedIn

By Daniel · Comments (0)

By Gail Gibson

With such a vast array of social media options available today, do you find it a real challenge to choose which one will work best for your business? From Twitter, Facebook and LinkedIn to name a few, which one will help you achieve better results, acquire more clients or meet with your marketing needs?

Do you run a B2B or B2C business? Recent findings suggest that Facebook is more effective for B2C business owners when acquiring new customers, compared to LinkedIn which gives a better ROI for B2B businesses.

Consider a consumer product such as a brand of honey. Via conventional methods of advertising such as television, magazines and radio mixed with social media such as Facebook, this B2C product can create instant impact. This helps to create more online followers plus a potentially higher level of sales in supermarkets and stores. Use of two streams to market this product is attractive to people of all ages; a positive for both brand awareness and business growth. Read More→

Categories : Linkedin, Networking

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Apr

Social Media Marketing – LinkedIn – 4 Tips to Get Noticed on LinkedIn Today

By Daniel · Comments (0)

By Carla McNeil

LinkedIn, what do you do with it?

Three tips for LinkedIn to get your profile noticed, get more connections and increase your to visibility is to use the question and answer, brain storm and post questions.

When you post questions for people to answer, you’re starting the interaction. Post your questions systematically. You can post questions based on your business or you can post questions based on different topics that you’re interested in. But post your questions systematically. Set up a schedule, when you’re going to ask them, what you’re going to ask them, and know what are you leading people towards. I like to ask social media questions because that is my business. However I am also interested in dogs. I have gone to LinkedIn for dog questions and received some great responses there too! Read More→

Categories : Linkedin, Marketing

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Mar

The Four Pillars Of LinkedIn Marketing For Businesses

By Daniel · Comments (0)

By Gerek T Allen

For a long time now LinkedIn has been a social networking site mostly geared towards professionals and employees of corporations. It’s nowhere near as “social” like Facebook and Twitter, but it serves a very unique purpose not to mention he has over 90 million users. Far too often the LinkedIn platform gets overlooked in social media, however for businesses you want to succeed online LinkedIn it is a place that can be ignored.

What’s nice about LinkedIn is that it has its own style and personality. In this article I’m going to break down the four pillars of LinkedIn in regards to customer to communication, brand exposure, traffic to your site and SEO. Read More→

Categories : Linkedin, Marketing

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« Previous Page

LinkedIn Marketing Debate – Should You Think of Your LinkedIn Profile As a Resume

LinkedIn Profile Secrets – No 1 Reason Why Your LinkedIn Profile Fails to Attract More Prospects

Social Media Marketing – LinkedIn – 4 Tips to Get Noticed on LinkedIn Today

The Four Pillars Of LinkedIn Marketing For Businesses

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